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International
Affairs, Population and Human Rights-Related Work
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BRS research on Americans’ attitudes toward global health issues for Communications Consortium Media Center and WGBH-TV in Boston guided the thematic presentation of the PBS series, “Rx for Survival” as well as the strategy for motivating Americans to solve global health problems.
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BRS identified audiences among American women and messages to engage them in
support of active U.S. participation in global affairs. Our focus groups,
survey with segmentation analysis, and consulting was for
Women's Lens on Global Issues.
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BRS provided an updated, comprehensive picture of attitudes on family planning
and women's health and how these relate to foreign assistance, for the
Packard Foundation
and
Rand Institute.
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BRS evaluated message components and television advertising on international
family planning for the
Packard Foundation.
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BRS produced a detailed segmentation analysis of where the American public
stands and what motivates different audiences on the environment, population,
and consumption, for the
Pew Charitable Trusts.
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